Taglines are tools. They should tell your audience what you do. Or, they should set an expectation about the quality of what you do. If your company or product name accomplishes one, your tagline should do the other.
Taglines are tools. They should tell your audience what you do. Or, they should set an expectation about the quality of what you do. If your company or product name accomplishes one, your tagline should do the other.
What is a tagline?
A statement or motto that succinctly defines or represents an organization’s mission.
A short, dramatic series of words or sentences that summarize a brand or product’s emotional and functional benefits to the marketplace....
Taglines are tools. They should tell your audience what you do. Or, they should set an expectation about the quality of what you do. If your company or product name accomplishes one, your tagline should do the other.
What is a tagline?
A statement or motto that succinctly defines or represents an organization’s mission.
A short, dramatic series of words or sentences that summarize a brand or product’s emotional and functional benefits to the marketplace....
Taglines are tools. They should tell your audience what you do. Or, they should set an expectation about the quality of what you do. If your company or product name accomplishes one, your tagline should do the other.
What is a tagline?
A statement or motto that succinctly defines or represents an organization’s mission.
A short, dramatic series of words or sentences that summarize a brand or product’s emotional and functional benefits to the marketplace....